How to Build a Long-Term Digital Marketing Strategy for 2025
Are you feeling overwhelmed by the fact that in direct-to-consumer (D2C) e-commerce, there is a lot of pressure to deliver immediate results? We get that! Brands seem to frequently emphasize short-term metrics, such as Return on Ad Spend (ROAS), but neglect deeper, more impactful metrics that actually drive sustainable growth, such as Lifetime Value (LTV), […]
Selling High-Ticket E-Commerce: What DTC Brands Can Learn from B2B – Episode 57: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7-Figures & Beyond e-commerce marketing podcast, Greg Shuey is joined by Rivkie Lieberman, Creative Director at Motif Studio, to dive deep into the nuances of high-ticket e-commerce and how brands selling expensive products can learn from B2B marketing strategies to improve conversions. Rivkie explains why selling high-ticket products […]
