Organic Pinterest Marketing: How To Turn Pins Into Traffic & Revenue – Episode 50: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey dives into the untapped potential of Pinterest as a platform for driving traffic and revenue for D2C brands. Guest Natasha Chilcot, Director of Marketing and Sales at Marr Media Group, shares her insights into the nuances of Pinterest […]
How To Build Ecommerce Content That Converts Browsers Into Buyers – Episode 49: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey interviews Steven Schneider, co-founder of Trio SEO. Trio SEO is a blog writing agency that helps B2B brands, but also works with eCommerce businesses to drive high-intent organic traffic that converts. Steven shares his journey from college, where […]
How To Scale Your D2C Brand’s Reach With Automated Online PR – Episode 48: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond e-commerce marketing podcast, host Greg Shuey interviews Chris Porteous, founder and CEO of SearchEye, about the evolving landscape of online public relations and the role of automation in PR strategies. Chris shares his journey from finance to digital marketing, explaining how SearchEye uses technology […]
Building a Resilient D2C Brand Through Channel Diversification – Episode 47: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Growth Podcast, Greg Shuey interviews Neal Goyal with Disco, a post-purchase ad network. They discuss the importance of diversifying customer acquisition channels to avoid over-reliance on a single platform, a mistake that has become especially evident since iOS 14’s impact on Facebook ads. […]
How To Diagnose & Recover From A Google Algorithm Update – Episode 46: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond E-commerce podcast Greg Shuey speaks with Kristine Schachinger, an expert SEO consultant, about the complex process of recovering from a Google algorithm update. Kristine shares her journey from web design to specialized SEO consulting and explains her unique approach to recovery audits. The conversation […]
How To Drive Organic Ecommerce Growth With Programmatic SEO Strategies – Episode 45: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond Ecommerce Growth Podcast, host Greg Shuey speaks with Colin Gardiner, co-founder of Long Tail, about programmatic SEO and its potential to scale SEO efforts for marketplaces. Colin shares his background as an economist and experience in various tech companies, including Ancestry.com and Outdoorsy, where […]
How To Analyze & Dominate Ecommerce Search Engine Results Pages (SERPs) – Episode 44: 7-Figures & Beyond Podcast
Episode Summary In this episode of 7 Figures and Beyond eCommerce Marketing Podcast, Greg Shuey and Boyd Norwood, VP of Marketing at Nozzle discusses the evolution of search engine results pages (SERPs), particularly for e-commerce keywords. Boyd explains how SERPs have transformed from simple lists of blue links into complex pages with various features such […]
How To Leverage Paid Media To Dramatically Increase Sales For Lifestyle Brands – Episode 43: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey interviews Nikki Lindgren, founder and managing partner of Pennock, a paid media and SEO agency specializing in beauty and lifestyle brands. The conversation centers around leveraging paid marketing strategies to boost sales, particularly in preparation for the holiday […]
Building Sustainable, Long Term Growth Through Online Communities – Episode 42: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey interviews Paige Hope, the founder of Elan Pure, a non-toxic beauty and wellness brand. Paige shares her personal journey of building the brand, inspired by her own health issues and her sister’s autoimmune diagnosis, which led her to […]
How To Leverage VIP Groups To Drive Meaningful Revenue Growth – Episode 41: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey interviews Brittany Harvey, the founder of Vonu, a baby brand known for its innovative multi-use lounger designed to aid infants with tummy time, reflux, and gas relief. Brittany shares her diverse professional background, from education and PR to […]
The 4 Types of Content Every Ecommerce Brand Needs To Scale – Episode 40: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey is joined by John Doherty, founder of Editor Ninja, to discuss the evolution and enduring importance of content in ecommerce. Both veterans of the SEO and content marketing industries, they reflect on the constancy of high-quality content amid […]
Buying An Ecommerce Business: Key Strategies For A Successful Purchase – Episode 39: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond Ecommerce Marketing Podcast, Greg Shuey interviews Gentry Jensen, the owner of Cordova Outdoors, an ecommerce brand specializing in coolers and outdoor gear. The discussion revolves around the process of purchasing an ecommerce brand, focusing on key considerations and steps involved. Jensen shares his journey […]
